September 4, 2016

Banking ‘On’.. to… Banking ‘With’ Family

“Can the customer engagement be done beyond a customer? Can new avenues be opened to build an enduring relationship by connecting with the potential customers? Can something more be done, which extends the boundaries, the spectrum and may be the insights!” We at Vayana, continuously think about such intriguing questions and are in search of solutions which allows us to do more for our clients. One of our … Continue reading “Banking ‘On’.. to… Banking ‘With’ Family”

Business Intelligence – The death of Segmentation

“Data! Data! Data! I cannot make bricks without clay!”…no one could have put the problem more succinctly than Sir Arthur Conan Doyle, through his master creation, detective Sherlock Holmes. He has saved many a suspect from the gallows due to astute analytics of facts which was overlooked earlier. It’s a capital mistake to theorize without data. Something which all of us have been guilty of, including large corporations, … Continue reading “Business Intelligence – The death of Segmentation”

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