New Era of Banking – INSIGHT-DRIVEN MARKETING

“Welcome to Hyderabad – Enjoy a coffee and a snack at ‘Coffee House’ in Terminal 1. Get 15% off when you use your debit card for the purchase” – This was the first message I received as soon as I landed at Hyderabad airport and this was not from the Merchant but from my Bank!!! I was amused and am sure many customers who are seeing these new … Continue reading “New Era of Banking – INSIGHT-DRIVEN MARKETING”